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14–15 March 2027 | Kelvin Grove Sports Club & Hotel Sky Cape Town
Professional Beauty South Africa is bringing the beauty and spa industries together for an exciting two-day event in Cape Town, taking place on 14–15 March 2027. Building on the success of previous business events, the 2027 edition promises an expanded programme dedicated to education, business development, networking and celebrating industry excellence.
With three key events taking place across two days, Cape Town 2027 will offer valuable opportunities for spa owners, salon owners, managers and industry professionals to gain fresh insights, strengthen their businesses and connect with like-minded professionals.
Sunday, 14 March: Cape Spa Convention
Taking place at Kelvin Grove Sports Club in the Ballroom, the Cape Spa Convention will bring together spa owners and managers for a dedicated day of business education and industry insights.
The Spa Business Conference will focus on practical strategies to improve profitability, strengthen operations, develop teams and create sustainable business growth. With expert speakers sharing their knowledge and experience, delegates can expect valuable ideas to take back and implement in their own businesses.
Sunday Evening: National Spa Awards
The celebrations continue on Sunday evening, 14 March, with the inaugural National Spa Awards Gala Dinner at Hotel Sky ,Cape Town.
The awards will recognise excellence, professionalism and outstanding achievements across South Africa's spa industry, celebrating the businesses and individuals making a meaningful contribution to the sector.
Being recognised at a national level offers more than a prestigious accolade. It provides an opportunity to strengthen brand credibility, build client confidence, generate valuable marketing exposure and give teams the recognition they deserve.
Entries open now, giving spas across the country the opportunity to showcase their achievements.
Monday, 15 March: Salon Business Summit
Returning for its second edition in Cape Town, the Salon Business Summit will once again bring salon owners and managers together for a focused day of business development.
Designed specifically for salon professionals, the programme will explore practical ways to improve business performance, strengthen profitability, manage teams, attract and retain clients and build a more sustainable salon business.
The emphasis will be on actionable advice, fresh perspectives and strategies that delegates can apply directly to their businesses.
Introducing the Cape Industry Awards
Alongside the National Spa Awards, Professional Beauty is excited to introduce the Cape Industry Awards, recognising Cape-based suppliers who play an important role in supporting and growing the professional beauty industry.
These awards will provide an opportunity to acknowledge the brands, suppliers and businesses that consistently contribute to the success of salons and spas across the region. Further details and voting information will be announced soon.
Be Part of Cape Town 2027
Whether you own a spa, manage a salon or work within the professional beauty industry, Cape Town 2027 is an opportunity to invest in your business, celebrate achievements and connect with the wider industry.
Save the dates: 14–15 March 2027.
Join Professional Beauty for two days of education, inspiration, business growth and industry recognition.